企业文化建设研究--以安彩集团为例

XCLW19631  企业文化建设研究--以安彩集团为例  (字数：8603)

摘要

随着现代企业管理理论的引进和发展，随着优秀企业文化建设成功经验的传播和借鉴，企业文化它能在企业中造就“制度”不能产生的力量已得到普遍认同，它有利于形成高效统一的团队，有利于企业目标的实现。本文首先阐述了企业文化的内涵和特征，企业文化建设的内容和步骤以及基本要求，通过本文的研究发现，公司企业文化建设存在的问题是多层面的，精神文化建设得不到员工的广泛认同，制度文化建设没有及时跟进，行为文化建设缺乏有效落实，物质文化建设力度不足。其直接原因在于缺乏相应的规章制度为企业文化建设提供强有力的保障。缺乏寅传和引导;缺乏企业文化手册等在不冋层面，不同程度上都影响着企业文化建设的贯彻和执行。针对这些问题及成闪，制定企业文化建设的总体框架，应当根据一切从实际出发，从满市场需求和本地员工需求，以及公司发展阶段的特殊要求出发，制定企业文化建设的总体目标，创造适应企业发展及成熟期企业发展的企业文化建设；遵循系统性、长期性、全员参和性、追求实效性四项基本原则；从重塑精神文化，完善制度文化，落实行为文化，提升物质文化四个方面协调筹划，总体推进，改善公司企业文化建设以及相应的具体措施。

关键词　安彩集团； 企业文化； 存在问题； 解决对策

目录

摘要·····························································3

一、企业文化简述···············································5

（一）企业文化概念界定············································5

（二）企业文化的特点和作用········································5 

二、安彩集团企业文化现状及存在的问题························6

（一）激励和凝聚的功能在减弱······································6 

（二）文化建设落后于文化的发展要求································7

（三）企业文化改革存在阻力和障碍··································7 

（四）企业文化建设缺乏有效手段····································7

三、安彩集团企业文化建设存在问题的原因······················8 

（一）内部原因····················································8

（二）外部原因····················································8

四、安彩集团企业文化的对策研究·······························9

（一）企业高层要高度重视··········································9

（二）明确企业文化建设的主攻方向··································9

（三）加大企业内部的学习力度······································10

（四）加强企业文化的设施建设······································10

五、结束语······················································10

参考文献·························································11

致谢······························································12