井冈山红色旅游资源开发研究

范文编号:LY070   范文字数:9013,页数:12  附开题报告,一稿,二稿,三稿,定稿

 摘　要：红色旅游是近年才兴起的一种专项旅游，它是政治、教育、文化、经济在旅游中的创新性统一。从2003年真正有规模地发展，到2005年红色旅游的第一个高峰，短短三年的时间，红色旅游取得了令人瞩目的成绩，对经济、社会、文化的发展起到了积极作用。而革命摇篮井冈山,就蕴含着丰富的红色旅游资源,具有全国知名的旅游品牌并形成了较强的优势。近年来,红色旅游呈现出快速发展的良好势头，但目前全国红色旅游激烈竞争的态势也已经形成,井冈山红色旅游在面临一系列亟待解决的问题和挑战的同时也迎来了新的机遇。本文针对新形势、新情况,必须采取新的开发策略,从深度和广度进一步开发和利用井冈山红色旅游资源。              
 关键词：井冈山；红色旅游资源；开发；对策
 

 The Research on Exploitation of Red Tourism Resource of
 Jinggang Mountain
 Abstract: Red tourism is a special tourism model thriving in later years. It is the innovational entail of polity, education, culture and economy. Red tourism developed in scale in 2003 and got to the first peak value in 2005.Red tourism has obtained outstanding achievement and positive effect on the develop of economy, society and culture in the short three years. The Jinggang mountain ,the cradle of china revolution ,which contains very rich red tourism resource comes to being a famous tourism brand with a strong advantage in china .In resent years, the red tourism has been developed in good situation ,but there are so many scenic areas in the fierce competition and the Jinggang mountain will face to a series of problems and the challenge as well as the opportunity .In this paper it will arise some new tactics to explode and make use of the red tourism resource of the Jinggang mountain ,according to this new situation and condition .
 Key words :  Jinggang mountain ;the red tourism resources ;exploitation; tactics 
 
  
目录
 
摘　要 I
Abstract I
1.引言 1
2.井冈山红色旅游资源开发现状 2
3.井冈山红色旅游资源开发面临的机遇 2
3.1国家政策的大力扶持 3
3.2历史周年纪念活动红色旅游发展提供契机 3
3.3 国民经济的发展为红色旅游发展提供了动力 3
4.井冈山红色旅游资源开发亟待解决的问题 4
4.1 井冈山旅游开发未能与旅游扶贫相结合 4
4.2“大井冈”红色旅游区区域缺乏合作 4
4.3 红色旅游文化资源价值的深入发掘尚待加强 4
4.4旅游产品功能比较单一，客源市场狭窄 5
4.5井冈山旅游将有可能受到全球金融危机的影响 5
5.井冈山红色旅游资源开发的对策 5
5.1将红色旅游资源开发与旅游扶贫相结合 5
5.2 挖掘红色旅游资源的文化内涵,提升红色旅游产品品位 6
5.3 推进大井冈红色旅游资源开发,增强井冈山市红色旅游资源开发后劲 7
5.4 注重与其他形式的旅游资源相结合，拓展客源市场 7
5.5加强应对金融危机带来的市场冲击的措施 8
6.  结束语 9
参考文献 9

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