电子商务发展制约因素与对策研究

范文编号:XG052  范文字数:26694,页数:36

 摘  要

 二十一世纪是信息化的时代，第三产业在各国的比重不断上升，特别是服务业，信息服务业成为21世纪的主导产业，这导致了电子商务的产生和发展，在全球信息化大势所驱的影响下，各国的电子商务不断的改进和完善，电子商务成为各个国家和各大公司争夺的焦点。并且，随着全球电子商务的迅猛发展，电子商务规模日益扩大，如美国2000年电子商务达4887亿美元，日本319亿美元，德国206亿美元。于是，各国不断开发出形式多样、特点各异的电子商务解决方案。但是，由于各国和一些国际组织对电子商务的认识存在差异，因而制定和实施的发展的电子商务政策也存在明显的不同。国与国之间的电子商务活动因缺乏有效的协调机制而发展缓慢，同时一国内部的电子商务活动也因缺乏有效的政策保障而受到制约。因此，研究探讨电子商务现状和制定实施恰当的电子商务的政策问题就十分迫切，而在我国，计算机与网络技术的普及与发展，电子商务迅速崛起，众多的信息技术企业、风险投资公司、生产流通企业纷纷开展电子商务。
 中国入世，国内市场向全球开放。这意味着中国经济发展的一大跨越，电子商务也势必逐步发展起来，冲击传统产业的地位.毋庸质疑，互联网正成为新的产业革命的主导力量，电子商务正成为新的经济增长点。但是，网站增长与无效益之间的反差，电子商务交易的安全技术，交易双方缺乏信誉等已经严重制约了我国电子商务的发展，电子商务的发展在中国面临着重重难关。
 本文主要论述了我国电子商务发展的环境，存在的问题，提出了一些相关的对策。
关键词：电子商务，互联网，问题，对策

 
 ABSTRACT
The 21st century are the information time, the tertiary industry unceasingly rise in the various countries' proportion, specially service industry, information service industry becomes for the 21stcentury the leading industries, this has caused the electronic commerce production and the development in the global information is under the influence which the situation drives, the various countries' electronic commerce unceasing improvement and the consummation, the electronic commerce is a focal point which each country and each big company captureAnd, along with the whole world electronic commerce swift and violent development, the electronic commerce scale expands day by day, if US in 2000 the electronic commerce amounts to 488.7 billion US dollars, Japanese 31.9 billion US dollars, German 20.6 billion US dollars. Thereupon, the various countries unceasingly opens sends out the form to be diverse, the characteristic each different electronic commerce solution. But, because various countries and some international organization to electronic commerce understanding existence difference, thus the formulation and implementation development electronic commerce policy also has the obvious difference between the country and the country electronic commerce live agent lacks the effective coordinated mechanism to develop slowly, simultaneously a country interior electronic commerce activity also because of lacks the effective policy safeguard to receive the restriction. Therefore, the research discussion electronic commerce present situation and the formulation implementation appropriate electronic commerce policy question extremely is urgent.
But in our country, the computer and the network technology popularization and the development, the electronic commerce rapidly rises, the multitudinous information technology enterprise, the venture capital company, the production circulation enterprise develops the electronic commerce in abundance.
Enters the World Trade Organization along with China, the domestic market is open to the whole world. This meant the Chinese economy development one big surmounts, the electronic commerce also inevitably gradually will develop, impact tradition industry status does not need to question that, the Internet is becoming the new industrial revolution the leading strength, electronic business takes up honest work into the new economical growth spot. But, the website grows with does not have between the benefit the contrast, the electronic commerce transaction security technology and the reliability is bad, the transaction both sides deficient prestige and so on already seriously restricted our country electronic commerce development, the electronic commerce development has been facing layer on layer the difficulty in China.
This article mainly elaborated the electronic commerce development environment and  the existence question of our country, and proposed some related countermeasures.

KEYWORDS：Electron, Internet, Problem, Countermeasure                     

目录
第一章 引言 2
第一节 选题背景与意义 2
第二节 国内外发展现状 2
第二章 电子商务理论概述 4
第一节 什么是电子商务 4
第二节  电子商务的产生和发展 6
一、电子商务产生 6
二、电子商务发展历程 7
三、电子商务的交易程序 8
四、电子商务的服务模式 9
五、电子商务的功能 10
第三章 制约电子商务发展的主要因素 12
第一节 安全问题 12
第二节 网上支付问题 13
第三节 现行税制的制约 14
第四节 信息基础设施方面的制约 14
第五节 物流体系的制约 14
第六节 法律制度问题 15
第四章 研究制约电子商务发展因素的具体方法 18
第一节 过对身边群众的问卷调查发现电子商务发展存在的具体问题 18
第二节  支付保案例的分析 20
一、选择网络购物的原因 20
二、不选择网络购物的原因 21
三、购买频率 21
四、付款方式 22
五、未来购物意愿 22
六、网络购物各环节满意程度 23
第五章 解决电子商务发展中问题的具体对策 24
第一节  我国发展电子商务的对策 24
第二节 个人面对电子商务的发展战略 29
总结 31
参考文献 32
致 　谢 33

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