How to develop medical tourism in China(三)

Medical tourism development in China is relatively slow, in addition to Shanghai, Hainan area. Other places have development. And, in China, people are not fully understanding of medical tourism.Most of the people for medical tourism is not very clear, only a few people can know, say so, medical tourism in China has a huge development space, whether as a tourism project development or for tourists to travel experience, the development of industry will have a very good prospect in the near future.And, along with the advancement of medical tourism, the domestic mainstream media expressed considerable attention, especially during the Shanghai world expo, more than 70 million domestic and overseas tourists to drive the development of all walks of life, including the medical tourism industry.In order to try to support to emerging industries and the promotion, sale from the height of the industrial development and industrial transformation, medical tourism platform and associated services in Shanghai (Shanghai Oriental hospital, etc.) conducted a special report. Sale in the global finance attachment "reporter is domestic medical service and medical tourism development with Chinese characteristics, visited the longhua hospital affiliated to Shanghai university of traditional Chinese medicine and Oriental hospital, as a domestic leader in medical tourism platform to the attention of many people.Medical industry is health, and our national income are positively related, with the increasing of population, the improvement of people's living standard, will further promote the increase of medical consumption and raise the level of medical services and medical tourism product development and promotion.At present, Guangzhou, Shanghai, Beijing, Hong Kong and the rapid development of medical tourism market, although the domestic medical tourism market is in its infancy, but the prospects are very optimistic, medical tourism development can create millions of jobs, at the same time improve surrounding the development of relevant industries.  Thailand, India, Brazil and other developing countries with low cost competition strategy is given priority to, more prominent characteristic advantage at the same time.As Thailand dental, cosmetic, plastic surgery (especially the breast enhancement, modified) characteristic specialized services, such as Indian traditional medicine with launch of ayurvedic medicine, sita features such as medicine, traditional yoga.South Korea, Japan, Singapore and other developed countries take differentiation competitive strategy as the core more.Such as South Korea has focused on cosmetic industry.Singapore Asia's combined with its own high-quality medical system advantage, main health check and sophisticated operation, professional care and treatment of cancer;Japan, relying on the advantage of in the aspect of cancer and cardiovascular disease prevention and control of medical diagnosis and treatment services for foreign patients.Japan, South Korea, Singapore, Thailand, India, Malaysia, Taiwan and other countries or regions the main body of medical tourism services are private hospitals.These hospitals have better financial resources, advanced medical technology and medical equipment, and equipped with five-star hotel standard room and dining room.Also actively with the international famous medical institutions and medical colleges and universities to establish relations of cooperation, to perform the same standard, the medical service level reached the international level.International accreditation is medical tourists one of the most important standard of qualification of medical institutions.Currently, the evaluation of medical institutions Joint commission International (be appointed the International, JCI) certification is recognized all over the worldStandard of medical service, medical institutions is to enter the international market "pass", the international medical insurance and medical institutions, the basic conditions.Query after the JCI website, currently certified by JCI hospital, 21 in India, Thailand, 35, 21 in Singapore, Malaysia 12, 14 in Taiwan, China (mainland) 30.Insurance organizations cooperation with developed countries to strive for the international medical tourism.As India's ministry of health and the national health service system to reach an agreement, the UK will be a long time waiting for surgical treatment of patients to India, blue cross and blue shield health insurance companies in the United States in India's private hospital medical tourists for reimbursement.

4.0 Results and Discussion

The development of China's international medical tourism began in the early 1990s. For a long time, the state encourages the integration of local advantages in conditional region medical resources, traditional Chinese medicine health care resources and the ecological tourism resources, tourism development of medical health.At present, has made certain parts.Such as Shanghai, Beijing set up a government dominant medical tourism product development promotion platform, providing a space for international medical tourism.At the same time, to establish international medical park as an opportunity, Shanghai and other places also development of health care, pension, scientific research and other related medical tourism industry, and provide service for foreign personnel and other high-end personage in China. Guangdong, Shanxi, Sichuan, Gansu, Inner Mongolia, Xinjiang and other places are based on traditional Chinese medicine and ethnic medicine characteristic resources, actively carry out international medical tourism.Use of the geographical advantage of connecting Europe and Asia, channel in xinjiang and central Asia more than 15 years leading medical level, to establish a standardized medical platform, make radiation medical tourism destination in central Asia, now received 80000 person-time, medical tourism revenues of 4 to 500 million yuan.But from the overall, the international medical tourism development in our country is still in its infancy stage, the product is relatively single, high value-added services is less, has not been formed a complete industrial chain.Around at the spontaneous exploration stage, at the same time, the policy level, lack of unified planning, institutional access rights etc, industry regulations, tourists remains to be further perfect laws and regulations, the main body of international medical tourism services need to be clear, increasing international recognition of medical institutions, through the international medical insurance payment channels problems remains to be further research elaboration.In this context, in March 2013, in the construction of hainan international tourism island as an opportunity, the state council formally approved the boao lego city hainan province to set up the international medical tourism area, and gives a series of supporting policies, this to make our country internationally competitive medical tourism brand, to further promote medical tourism development laid a solid foundation.

5.0 Conclusions and Recommendations

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