The advantage of Intercultural communication and Second Language Learning in Imports and Exports Trade---开题报告

The present era, changes in the global social, economic, political and cultural conditions changed the traditional production of goods and services. The development of information and communication technology, spawned new industries and production organization. In today's information society, competitive economy has been far beyond the scope of traditional factors of production, and increasing reliance on knowledge, intangible value and innovation. Economic globalization, technological progress and innovation have occupied the central position of economic development. National, regional and comparative advantages of the city, more and more reflects their learning, innovation and knowledge production capacity. In this new economic form, culture is becoming increasingly important. along with the deepening of economic globalization and cultural exchanges between different regions and ethnic increasingly widespread, cultural exchanges and cultural industries are also increasingly important. In 1998, UNESCO and the World Bank were published the "World Culture Report: Culture, Creativity and the market" and "Culture and Sustainable Development: Framework for Action", these two documents are particularly emphasized the cultural development in the economic and social the importance of the process, With the development of economic globalization, the international demand for cultural products and services is increasing rapidly, therefore, improve themselves, seize the opportunity to expand domestic and international markets is a priority to promote the development of cultural industries..

With the general increase in the level of economic development of countries, people's consumption demand had changed. Worldwide consumer demand for cultural goods and services is increasing. In the context of economic and cultural globalization, cultural trade has become an important part of international trade, international trade has become a new field of competition. As China into the international trading nation, in recent years, foreign cultural trade with historic growth. However, China's exports of cultural goods more than 50% of the game, education and entertainment and sports facilities and equipment, to be considered large country in the world cultural hardware exports, and export of cultural software is still a weak link, and there is a huge trade deficit.

Today the world has fully entered the era of globalization, China is one of the world's four ancient civilizations, has a long history and splendid culture, Chinese traditional culture on the world had a profound impact. However, in modern times, the impact of Chinese cultural force in the world, increasingly frail, China International Culture presents a serious deficit. Reform and opening up, especially since the national "fifteen" planning and implementation, China increased the intensity of cultural exchange, has made gratifying achievements. Sino-French Culture Year from the organization, China and Russia, the Italian culture, the United States of Chinese culture festival, to set up in more than 100 countries overseas Confucius Institutes, etc., have a certain momentum and influence, and achieved certain results. But the influence of Chinese culture force in the world, there is a huge gap with China's economic and political status in the world. The main products of China's foreign trade, cultural exchanges and culture, whether it is theatrical performances, film and television works, books and periodicals, the animation industry is still the language and culture, there are ten times or even several times the "super person", in an absolutely input power status, presence serious "cultural deficit." This is an ancient civilization with a splendid cultural terms, for a country that is developing rapidly in terms of the pursuit of national revival, have caused us to think deeply, to think why we can not do better, and how to do better, and to fully use the the advantage of intercultural communication and second language learning in Imports and Exports trade. This is what I want to improve in my thesis, to show how important it is to learn a second language and intercultural communication.

Ⅱ. Paper outline

introduction

1.1 background

1.2 research object

2.  the relationship between intercultural communication and second language learning

The advantage of intercultural communication and second language learning in Imports and exports trade

The concept of cross-cultural exchange.

Why do we need to learn a second language and cross-cultural communication

How to implement cross-cultural exchange

Samples to illustrate The advantage of intercultural communication and second language learning in Imports and exports trade

 Conclusions

Ⅲ. Reference

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